Social Media and ‘Self Promotion’: Did Jesus Start All This?

This thing of ‘self promotion’, on Facebook, Twitter and any number of other social media platforms–‘follow me’, ‘like me’, ‘friend me’–is it blatant, arrogant self promotion? Is it obnoxious and rude? Or did Jesus start it all when He tweeted, I mean ‘spoke’, those two little words: “Follow Me”? And did the Apostle Paul, who was as human and imperfect as you and I, add to this with his own name-dropping tweet: “Follow me, even as I follow Christ”

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Were Jesus, Paul, and other heroes of faith promoting themselves? And the prophets who galloped through towns, warning the people to hear what they had to say, and act in response, were they just full of themselves? What about Queen Esther, then nothing more than a Jewish girl, with no ‘platform’? (You know, like that person who follows you, and you check out their profile and they’re following like 400 people, and 9 are following them back, and you’re like, “Whoa… you must be a creep! No one wants to follow you. Yeah, that was Queen Esther.) Was she simply trying to ‘step on heads to get ahead’?

Or is it possible that God called each of these individuals to deliver a message, and they decided “… ‘come hell or high water’, I’m delivering it. And even if half of my friends ‘unfriend’ me, and most of my ‘followers’ unfollow me, I will deliver”? Is it also possible that they faced the same attacks, in different ways, as men and women today face, for speaking truth?

The pastor who reads a particular scripture–like perhaps the one on gluttony, or gossip… er… Ummm… I mean, the one on homosexuality–and half the people gripe or don’t come back. Should he stop preaching on gluttony, or gossip, to appease those in the congregation who struggle against it, or (especially) those who indulge and really don’t care? Should he rather focus on homosexuality, so the others feel good about themselves, and go home to celebrate God’s goodness with yet another massive meal, while heaping condemnation on the man or woman who spends every night on his or her knees, pleading with God to take that same-sex desire away? Should he be silent? Or should he say, like Jesus, “Follow me”, and like Paul, “Follow me, even as I follow Christ”? Even if he is judged for it?

Maybe it’s the person who preaches love and grace, because of the grace he has experienced in his own life, and he offends the ‘hell fire and brimstone’ preachers, with his offering. Should he stop? Should he preach something he is not anointed to preach, in order to appease those who want to manipulate minds, by using truth out of context, in ways it was never intended, by God, to be used?  Is this preacher touting his own agenda, and trying to lift himself up?

What about those of us ‘crying in the wilderness’ today… the wilderness of abuse, like my friends *Boz Tchividjian  and **Pastor Dale and Faith Ingraham, or those fighting to end the sex trade and create awareness, like my friend ***Kelita…  Are we putting ourselves in the front-lines of a despised topic, to draw attention to ourselves, to create a following? Or, like the prophets, like Jesus, and like Paul, are we saying that God has given us something, often through painful personal experience and redemption, that will bring you hope? I propose that we are crying out, ‘Prepare the way of the Lord, because He is coming to you… to us… to the broken’!

One of the things we who are called to share a message of hope have to become comfortable with,  in today’s world, is ‘getting out there’ and putting our message in front of people. Gone are the days of the publishing companies doing the legwork. “If you are not comfortable marketing your product, you’re best off to self-publish and print a few for your close friends,’ is a bit of advice that came my way, because the publishers don’t do it for you anymore. This was a bit jolting for me, to learn this, at first.

The truth is, I love marketing things… and other people… if I know those people and things will help someone. But marketing my message, my story, my book? Putting it vulnerably on paper, and then setting it in front of crowds, through blogging, social media, news stations etc, that was a stretch. None-the-less, I resigned myself and pushed forward with the process of traditional publishing. Is it comfortable? That would be overstated. Am I confident about it? Absolutely! Does it mean a few friends and acquaintances misunderstand me, are offended,  and judge me? Yes. But I am okay with that.

Every life-changing spiritual message that ever was uttered or written, was judged, and offended many. I anticipate the same. So, like Jesus, I will say, “Follow me…” being quick to add, “I know One who can heal you!” And like Paul I will say, “Follow me, even as I follow Christ!” And like Jonah, every now and then, I’ll board an excursion to the bottom of the sea, until the fish can stomach my nonsense no more and throws me up on dry land, so that I face reality, and once again declare the message God has given me.

Ultimately, you and I have but one question to answer: Did we do it for Jesus, to lift Him up, to spread His Love, to offer our hearts in compassion? Or did we do it for ourselves?

Love

~ T ~

*Boz Tchividjian is the grandson of Billy Graham, founder of G.R.A.C.E. (see link above by clicking his name) and a professor at Liberty University. I am honoured to call him friend, and that he wrote the foreword for ‘Between 2 Gods’!

**Dale & Faith Ingraham are faithful advocates for abuse victims in the church, addressing this difficult topic, and offering healing to victims. To learn more, click on their name above.

***Kelita Haverland, who had a very difficult start to life, has founding healing in Jesus and shares her message of hope, through the talents God her.  She is a talented musician and comedian, with the ability to move an audience from laughter, to tears, to both at the same time. She will be in southern Ontario in early May, and we will partner together for events. If you would like to schedule an event in your church or community, please email info@generationsunleashed.com, and we will send through available dates.

© Trudy Metzger

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First Blog: September 2010, “Running on Empty”